I am a Digital Health Researcher & Principal Investigator. I operate the SISFIT Living Lab, exploring how "Scaffolded Learning" within platform ecologies drives sustained behavior change.
Unlike traditional studies relying on recruitment, my research operates within an existing, self-sustaining digital ecosystem.
Active Subscribers
Longitudinal Cohort (Douyin/WeChat)Monthly Interaction Data
Real-time behavior tracking at scale.Interventions
A/B Tested Content PiecesVerified TikTok (China) longitudinal tracking.
My background bridges Educational Psychology and Digital Media.
As the founder of SISFIT, I hit a "Practitioner's Ceiling": I knew what content got views, but I lacked the rigorous evidence to prove why certain designs drove healthy behaviors while others caused anxiety.
My methodology combines Natural Language Processing (NLP) with Randomised Encouragement Trials (RET) to reverse-engineer the "Engagement vs. Health" paradox.
Research Focus:
> Scaffolded Health Learning
> Platform Ecologies
> Algorithmic Behavior Change
Developing and Testing a Scaffolded Health Learning Framework to Explain How Social Media Content Design (Style × Format) Within Platform Ecologies Supports Sustained Behaviour Change.
Framework I
Authoritative musculoskeletal protocols for localized digital ecologies.
Framework II
Bridging pediatric health literacy with scaffolded digital learning.
Framework III
Evidence-based self-help protocols published for clinical outreach.